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| About us |
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| Since its creation in 2001, Grayscotland Ltd has built up a regular portfolio of clients all over the region and, using a regular team of experienced individuals, offers services from advertising campaigns through to corporate identity, marketing literature, new media art direction and exhibition design. Principal founder Melissa Gray was previously Creative Director at Saatchi & Saatchi in China, and with ten years working in advertising in Hong Kong and China, she managed successful project solutions for leading companies such as Proctor & Gamble, Johnson & Johnson and Lion Nathan. Working in Hong Kong and Singapore she also created a number of campaigns for various clients across the Asia Pacific region including Volvo, Maybelline and Scholl as well as a number of leading hotel chains including ANA and Beauforte Hotels. Since then, as leading creative, she has created successful solutions from corporate identity, marketing literature, print ads, website design and film and video for an increasing number of clients across the region. |
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| What we do |
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| Less is more. Which is why we provide simple, intelligent solutions that work. Without all the complicated industry jargon. So whatever your business - whether you're a manufacturer, distributor or retailer - Grayscotland will see to it that your products and services stand out. We'll make sure you're talking directly to your target audience, building better customer relationships and increasing your turnover.
So if you're looking for fancy graphics, whizz-bang effects and unintelligible jargon, we can't help you. But if you're searching for cost-effective communication solutions that work, then explore our site, learn a little more about Grayscotland and find out how we can help - after all, that is ultimately, what we're here for. |
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| Identity |
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Your identity is your corporate DNA, the foundation on which everything else stands - or falls. Your identity is the face and voice of your company. Unlike DNA, you have a choice. You can choose how your face and voice will appear. Grayscotland understands the value of a clear product logo or a corporate identity - and we'll treat yours with the importance it deserves. We'll find the right face and the right voice to communicate your message in the clearest, most concise and compelling way for your audience.
< view showcase > |
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| Print |
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| Let's face it. First impressions are important. Whether it's your annual report, advertising, product packaging, catalogue or company brochure, Grayscotland creates cohesive, memorable printed literature to market your message - and your product or services - clearly, concisely and effectively. We give you a strong competitive advantage by helping you deliver persuasive and highly targeted information in the best way possible. Draw on our strong design skills and industry knowledge that will let your company communicate with clarity. < view showcase > |
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| New Media |
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| New media encompasses more than a website - it takes in the bigger interactive picture as well. Used effectively, new media solutions can be just as sharp a marketing tool as traditional print solutions. So whether you're looking for a well-designed site to provide comprehensive information to prospective clients, a complete e-commerce solution or a product or service catalog on DVD, Grayscotland will help you find the new media solution that best suits your needs. And we'll approach it in the same way we approach every project - with a clear return on investment in mind. |
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| International |
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At Grayscotland, we don't believe in boundaries, creative or otherwise.
With many years real experience in both China and Hong Kong, and with working contacts still based in the Asia Pacific region, we would be happy to advise strategies and campaigns if you might be interested in expanding your market horizons beyond the UK. Contacts not only in the Asia Pacific Region - but closer to home, in the expanding European markets. New and constantly developing technologies have made it possible to realistically plan campaigns and strategies which would have been unheard of even just a few years ago. E-marketing, advertising software enabling the transfer - seamlessly - of print advertising to target media - and speedy electronic transfer of dense quantites of information in constantly evolving forms - all have made accessible markets that otherwise previously would have needed a person 'on the ground'.
Please contact us and we will be happy to meet up and discuss possiblities and potential overseas markets. |
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